North Shore Mammogram Event
Balloons + paper butterflies
88 Brand Partners approached us to help them activate The Cube at Westfield's Old Orchard Mall for 2015's Breast Cancer Awareness month. Taking weight off of the very heavy issue of breast cancer we helped them highlight the never ending spirit of survivors and their support community with an epic 30'x30' balloon installation and an expanse of paper butterflies taking flight.
Photography: Bob Coscarelli